Following the example of the previous year (2018), we supported Wedel in the creation and production of a spectacular Easter floor display. This time, our task was to rebrand a previous solution functioning on the market, originally prepared for Christmas - a sphere with a Christmas town.
The POS Display, which serves to present a number of products from the Wedel portfolio, had to be adapted to the Easter campaign of the brand, which includes Easter hares and several Easter themes such as eggs.
We achieved this goal by using vacuum formed eggs and sequential illumination of the main character of the floor display - the hare set on spring grass. Effect exceeded the expectations of the brand owner!